Entrepreneurship and Marketing 10

Big Ideas

  1. Social, ethical, and sustainability considerations impact design and decision making.
  2. Ethical marketing contributes to a healthier global marketplace.
  3. Different technologies and tools are required at different stages of creation and communication.


  • Entrepreneurship opportunities
  • Characteristics of entrepreneurs
  • Creative ways to add value to an existing idea or product
  • Ethics of cultural appropriation
  • Differences between invention and innovation
  • Barriers that diverse groups of entrepreneurs face and factors that can contribute to their success
  • Life cycle of a product from invention/innovation to the marketplace ethical marketing strategies
  • Forms of marketing
  • Online marketing concepts
  • Customer needs, wants, and demands

BC Curriculum Overview

The Content

The course runs for a total of 110 hours. The lessons outlined below are all structured for 100 minutes of instruction time, unless otherwise stated.

The 110 hours also includes additional time that may be allocated for assignments and tests at the teacher’s discretion.

The first and second lesson are free! Then individual lessons are priced at $5 or the whole course at $95

$95.00Add to cart


Available within the relevant lessons:

  • Assignment 1.1 Business Decision Making Exercise
  • Assignment 1.2 Franchise Infographic
  • Assignment 1.3 Ethical Behaviour
  • Assignment 1.4 CSR Audit
  • Assignment 1.5 International Trade Agreements and Organisations
  • Assignment 2.1 Increasing Productivity in the Workplace
  • Assignment 2.2 Business Letter
  • Assignment 2.3 Movie Leadership Analysis
  • Assignment 2.4 Advertising Analysis
  • Assignment 2.5 The Marketing Mix
  • Assignment 3.1 Budgeting
  • Assignment 3.2 Investing
  • Assignment 4.1 Inventor Trading Cards
  • Assignment 4.2 The Greatest Entrepreneur!