BOH4M – Unit 4 – Lesson 2: External Constraints | PESTLE Analysis

Overview

Duration

100 minutes

Lesson Objective

  • To learn how to conduct a PESTLE Analysis

Lesson Outcomes

  • Describe and explain the PESTLE Analysis.
  • Assess a PESTLE analysis for Starbucks.
  • Apply the PESTLE analysis to a business.
  • Compare the impact of components of the PESTLE analysis on a business

The Lesson

Sequence

  1. Starter: Logo Quiz!
  2. Task 1 | What is a PESTLE Analyis? | Video and questions
  3. PESTLE Analysis | Teacher led note taking and discussion
  4. Task 2| Components of PESTLE | Class brainstorm
  5. Components of PESTLE | Teacher led note taking and discussion
  6. Task 3 | PESTLE example | Starbucks | Business Case Study
  7. Task 4 | PESTLE Case Study | Independent Research
  8. Review: Ask a question – what is the factor?

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