Overview
Duration
100 minutes
Lesson Objective
- To learn how to conduct a PESTLE Analysis
Lesson Outcomes
- Describe and explain the PESTLE Analysis.
- Assess a PESTLE analysis for Starbucks.
- Apply the PESTLE analysis to a business.
- Compare the impact of components of the PESTLE analysis on a business
The Lesson
Sequence
- Starter: Logo Quiz!
- Task 1 | What is a PESTLE Analyis? | Video and questions
- PESTLE Analysis | Teacher led note taking and discussion
- Task 2| Components of PESTLE | Class brainstorm
- Components of PESTLE | Teacher led note taking and discussion
- Task 3 | PESTLE example | Starbucks | Business Case Study
- Task 4 | PESTLE Case Study | Independent Research
- Review: Ask a question – what is the factor?
GlobalGeek Resources
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