- To learn about Marketing and Branding.
- Define marketing and branding.
- Name and explain the different types of logo.
- Explain why companies need good marketing and branding.
- Analyse the marketing and branding strategies of particular companies.
- Riddle me this…
- Starter: Chocolate Eating Task | What is marketing? [class discussion].
- What is marketing? [teacher led instruction and note taking].
- Logo Quiz!! [individual task].
- What is branding? [teacher led instruction and note taking].
- Branding Activity | Coke vs. Pepsi Taste Test [class task].
- Branding Activity |The Importance of the Logo [teacher led instruction and note taking].
- Brand Research Activity [individual task].
- Review: Pair | Share | Discussion [paired discussion task].
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