Overview
Duration
100 minutes
Lesson Objective
- To learn how to use Porter’s Generic Strategies
Lesson Outcomes
- Describe Porter’s Generic Strategies.
- Explain the importance of Porter’s Generic Strategies.
- Explain how Porter’s Generic Strategies.
- Apply Porter’s Generic Strategies to a company.
The Lesson
Sequence
- Starter: BCG Matrix Creation | Vote for the best!
- Porter’s Generic Strategies Introduction | Teacher led discussion
- Task 1 | Porter’s Generic Strategies | Video
- Task 2 | Porter’s Generic Strategies | Diagram Sketch
- Task 3 | Porter’s Generic Strategies | Card Sort
- Review of Task 3
- Task 4 | Applying the Strategies | Option 1 or Option 2
- Review: Which planning tool is best?
GlobalGeek Resources
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